With
new generation and faster life of human,
Product packaging should be
easily attracting, it should make or break a sale with new customer interest.
Most of the consumer will look at a food or product for a few seconds, so your
packaging need to convince them to buy that food or product in that short
amount of time. If you’re packed products take advantage of those few second of
buyer’s attention to explain your food or product detailed information than
they take it easily. If the packaging does not
convey consumer, then they will walk away.
Packaging
involves a multi-stage route for getting goods from manufacture to consumption. The role of packaging is quite
significant. Design of packaging is
very important, so a well-designed package is striking and appealing to buyers,
and inspires confidence of product or food safety. The package must be designed
in such a way that all the important information can be seen by a potential
consumer, especially the product price, ingredients, name, sell by dates, special
offers, barcode and many more with packaging information too.
After
Design, high quality material is used to provide a physical barrier between a
product or food and the external environment so it will help to ensuring
hygiene and reducing the risk of product spillage and wastage due to infectivity.
Two or three layered materials are combined or laminated together to keep foods
safe and fresh so its aroma and freshness will remains same for a long time. The
product must be sheltered against the climate including, humidity, light, high
temperatures, and gases in the air. It must also be protected against
micro-organisms, chemicals, soil and insects. And also be protected against
being crushed, dropped, and the tremor it suffers during storage and transport.
The packaging should be designed like it easy to move, transport and lift.
Some of the products are in
unusual shape, some shapes cannot be easily packaged, it can show the way to
space being wasted and this can be expensive if lots of package are been
transported one place to another. So packaging should be keeping the product
easily together to contain it. Some products like liquid, fruits juice etc are
packed with high quality material with highly sealed sides so it prevent
spillage and loss and give guarantee for no leakage. So you can easily storage
and transport it.
For this article you can
see packaging is very important for the success of any new product so you can
easily brand your business and gain your business in global market.
Swiss Pac offers different types of packaging with ultra high
technology and quality so products or food aroma and freshness will remain same
for a long time. We provide Stock as well as custom printed packaging bags and
pouches with different Sizes, shapes and animated printed colors. We provide
Stand up Pouches, Coffee packaging, SpicesPackaging, Spout Pouch, Pharmaceuticals Packaging, Vacuum Bags, and Tea Packaging
etc...
